Marketing & Messaging That Helps Female Founders Attract Clients and Increase Sales

Stop losing ideal clients because your message doesn’t connect. Clarity, positioning, and strategy that get your best clients saying "YES!"

Let’s make sure your audience chooses you.
Every. Single. Time.

Optimize Your Marketing

Attract Quality Clients

Increase Sales

Nicole Gallant standing with a navy book in hand dressed in a white shirt and her signature indigo blue blazer.

Marketing & Messaging That Helps Female Founders Attract Clients and Increase Sales

 

Stop losing ideal clients because your message doesn’t connect. Clarity, positioning, and strategy that get your best clients saying "Yes!"

Let’s make sure your audience chooses you:
Every. Single. Time.

You’re Great at What You Do, But The Right Clients Can't Find You

Does this sound familiar?

  • You pour your heart into your work, but building a recognizable brand and strong online presence still feels like a full-time job (without the full-time results).
  • You wonder why visitors land on your website… and then leave without reaching out.
  • You’re stuck on discovery calls that go nowhere, second-guessing what you said or didn’t say.
  • You send proposals but hear nothing but crickets.
  • You even find yourself offering discounts just to get a "yes", even though you know you’re worth more.

If you’re nodding along, it’s not because you’re not good at what you do.
It’s because your marketing and sales strategy aren't showing off your brilliance the way they should.

Now imagine having a seasoned marketing and sales professional in your corner who can spot the gaps you're too close to see, and help you turn your “I hope this works” marketing into messaging that clients can’t wait to say yes to.

 

At SmartCat, we refine your positioning and craft compelling messaging, backed by proven strategy and enhanced by the power of AI, so you consistently attract qualified clients and turn your expertise into revenue. No pushy tactics. No gimmicks. A clear, confident message that builds trust from the first click and moves the right clients from curious to committed.

Since opening SmartCat Marketing we have:

Launched Over 215 Websites

Built Over 100 Sales Funnels

Hosted 160+ Networking Events

Created 50+ Logos

Win Clients with Clear Messaging and Smart Marketing

Nicole Gallant, Marketing and Sales Strategist, and StoryBrand Certified

Often, my clients come to me after wasting money and hours trying to attract quality clients, only to be disappointed by the results.

Some people assume that I am a self-taught online marketing consultant. In truth, I'm a professionally trained sales and marketing pro with over 20 years of industry expertise.  I've heard endless stories of small business owners at their wits' end, stuck in a Groundhog Day loop with their marketing.  In many cases, there wasn’t a clear strategy in place. It’s a tough spot to be in because, as small business owners, we don’t have time or resources to waste.

Because good marketing isn’t about saying more. It’s about saying the right thing, to the right people, in the right way.

Not ready to book a call yet?

Grab The Expert Positioning Playbook and find out why clients aren’t saying yes and how to fix it.

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Helping You Attract & Sell With Story-Based Marketing

Clear equals results (1)

Authentic Connection

Draw them in right from the start on your website, your emails, and social media. Set the stage for deeper connections.

A black mug with Be The guide written on the front

Increase Sales & Loyalty

By weaving your message into a captivating story your marketing will produce higher conversion rates, increased revenue, and greater profitability over time.

Clear equals results

Clear Offers That Sell

When your offers are clear and relatable you'll see the impact in your bottom line, no doubt about it. It's your competitive edge!

Experience Our Client Success Stories:

Are you ready to consistently get more clients?

It's simple:

1. Book Your Call

Book a call where we’ll spend an hour diving into your current situation. We'll identify gaps and talk about opportunities.

2. Clarify Your Message

Together we’ll get your marketing message right and develop a marketing and sales strategy to attract and sell to your ideal clients that are practical and tactical.

3. Get Results

Gain a competitive edge. You’ll implement your new attraction plan and get results.

Different Paths. Same Goal: Clients Who Say ‘Yes.’

Whether you’re ready for a full messaging overhaul, a high-performing website, or a targeted SEO boost, every offer below is built to help you connect with more of the right people and convert them faster.

  • Messaging & Website Copy – Words that clarify your value, tell your story, and turn browsers into buyers.

  • Website Design – Strategic, conversion-focused design that builds trust and moves visitors to action.

  • SEO – Search visibility that gets your ideal clients finding you — not your competitors.

  • VIP Client Strategy Group – Monthly mentorship and marketing support to keep your momentum (and message) sharp.

  • Messaging & Positioning Intensive – An 8-week deep-dive to sharpen your message, elevate your positioning, and step into undeniable authority.

The Scratching Post

Proven tips from real-life stories about marketing, sales and networking.

Why Smart Content is Non-Negotiable

By Nicole Gallant | May 27, 2025

Smart content isn’t about fluff. It’s fuel. It’s the difference between a brand that gets ignored… and one that converts quietly, consistently, and confidently. Most content strategies fail because they’re built on guesswork, not grounded research or buyer psychology. Instead, they’re driven by assumptions, opinions, or what the author thinks their audience wants.They’re based on…

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How strategic market positioning increases lead conversion

By Nicole Gallant | March 4, 2025

The Real Reason Your Marketing Isn’t Working You post consistently, tweak your offers, and even invest in ads, but the leads trickle in, and conversions remain frustratingly low. Sound familiar? The truth is, that most marketing efforts fail not because of poor execution but because of poor strategic market positioning. If your messaging doesn’t immediately…

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6 Must-haves for a winning marketing plan and strategy

By Nicole Gallant | August 7, 2024

As a service-based business, there are several must-haves to include in a marketing plan to ensure success. But first, you need a strategy. A basic Google search asking for the difference between a strategy and a plan gave me this: The marketing strategy is your approach to achieving your competitive advantage — the marketing plan…

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